Food and drink market trends 2023
Concerns about health, sustainability, climate change, mental health and inflation will be the drivers of food and beverage market trends in 2023.
At Aurora Intelligent Nutrition we accompany our customers every step of the way, from custom development to manufacturing and delivery. In addition, we keep abreast of all market trends, so that we can always be at the forefront of innovation and respond to the needs of our customers’ consumers promptly.
At Aurora Intelligent Nutrition we manufacture and develop different booming products:
At Aurora Intelligent nutrition we are as manufacturers and developers of bars, gummies, spreads, flapjacks, capsules, tablets, softgels, powders, gels and vials.
Food and beverages trends for 2023:
- Sustainability and climate change: consumers are not only looking for products that are committed to the environment and have a lower carbon footprint. Now, products that adapt to the new consequences of climate change – high temperatures, flooding, desertification – are coming into play.
- Mental health: This trend, inherited for several years, comes in 2023 with a clear objective: productivity and mood optimisation in every area of the consumer’s life.
- Healthy indulgence: consumers are not only looking for a healthy and filling snack between meals. Now they also demand that it is full of flavour and a moment of enjoyment.
- Product value: Inflation and the unstable climate will cause consumers to be more discerning and demand more from the product. However, they will be willing to increase their spending on functional products that can help maintain their health.
- Probiotics: Probiotics, nootropics, postbiotics, nutrabiotics… more and more scientific evidence supports them and their popularity and use is increasing among consumers.
Aurora Intelligent Nutrition manufacturer and trend setter
The trends of 2023 will evolve and we can already see products on the market that provide solutions and answers to them. A commitment to innovation and Foodtech will be essential for a product to stand out and become a spearhead in the market.
At Aurora Intelligent Nutrition, we develop and manufacture tailor-made functional products. Contact with us to discover everything we have to offer.